Product Style
LAOKS is a representation of a new generation of successful men’s leisure brand ,the package of products is involved the wild and romantic of the military style which is completly reflected leisure, fashion, personality ,ect.

Product Position
Pragmatism and fashionable leisure life blend of the leisure brand which is available for dailylife ,word, social,and wild activites . It emphasized simplicity implication fashion ,ruggedness, comfortable ect. The creative and simple blended into each other .It suits for diversification style not only simplicity but wildness.
 

产品风格
LAOKES是一个代表新一代成功男仕的休闲品牌，在产品的包装上具有粗犷与浪漫的军队构成风格，完全体现休闲、时尚、有个性、且有内涵的休闲一族。

产品定位
实用主义与时尚休闲生活交融的休闲品牌；适用于日常生活、工作、社交、及野外活动；讲究简约蕴涵时尚，粗犷而大器，舒适倍显等特点；创意与朴实融汇，即可简洁又可粗豪的多元化配装风格。